How To Make Profits From Niche Markets?

Do you understand niche marketing? Do you practice niche marketing? Those are among the regular questions I received about niche marketing. And this is the most frequent one:

How To Make Profits From Niche Markets?

To tell you the truth, there is a really simple formula for that (I mean not complex at all)! It is so simple that most people are ignoring it, thus losing money!

The formula lies on the two ways to approach and make profit from niche markets. You would probably hear them before. But, most people didn't know/hear about its 'finer points' - the real secrets to making money which will work - for YOU. That is what you'll learn today!

Now, I'm revealing - the two ways to approach and make profits from niche markets:

The 1st way: Follow Your Passion

The 2nd way: Follow The Money

Many people, mostly beginners, but experts also do choose the 1st way (Follow The Passion). Why this way? Because it's easy! Since you love what you're doing, you'd be good at it. Most probably, you are already an expert - or can quickly become one.

By following your passion, you could head on to build your niche web sites which will be chockfull of contents in various forms, such as:

- articles

- special reports

- ecourses

- information products

- video tutorials

- audio courses

And then you'll turn this wealth of online content into cash - by implementing some revenue models, such as:

- advertising

- direct selling

- selling content

- licensing content

But there are some downsides from this way. They are:

1) You'll need to invest a lot of time and effort - or money - creating the high value resource. Building a content sites need hard work, and furthermore, to keep it fresh and up-to-date need more hard work.

2) This one is more important - the possibility of working in a niche that's just not profitable! I've gone through this mistake - staying stuck creating awesome content resources that drew tons of targeted visitors.... but remained stubbornly unprofitable.

And with that, we'd better go to the next way, whish is to ......Follow The Money (The 2nd Way).

Since our field of interest/passion may not be lucrative, we'd better use this way - another proven model for online success in niche marketing - that is to go to where the money is - even if it doesn't excite you, the financial rewards are greater.

One reminder: if you're thinking to use this way, please remember: The Approach Is Different.

Firstly, you'll need to search for hot niches and find ones that are highly in demand.

Secondly, you'll have to identify keywords people are using to search for information on those niche areas.

Thirdly, you'll have to design web sites optimized for each of the keywords, so they'll rank well on search engines.

Finally, you'll have to to put up as many pages as possible on related keywords, so you'll reach as large audience as possible within your niche.

With this way, your revenue model will be:

- pay-per-click advertising

- brokering the traffic

- list building

- direct selling

The downsides of this way:

- the need for expert niche research

- the need for expert search engine optimization

- the ability to craete multiple web pages quickly

So, think and choose the way wisely and hopefully this article did help you a little in making the decision.

That's the end for this article. How was it? Did you find this article helpful? Hopefully you've gained some ideas about the two potential ways/aprroaches/models to make profits from niche markets. Whichever route you choose to follow, one thing is abundantly clear:

There's money in niches. BIG money.

Azam aka RajaNiche is also the webmaster for http://www.RajaNiche.com (Niche Market Secrets)and http://www.RinggitHit.com (Ebooks Portal).
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